Hi, I’m Helena Llorente
Product Designer specializing in Design Systems and UX Strategy, from enterprise tools to immersive XR, grounded in research.
CMS
Redesigning a mission-critical internal tool for live sports ops, spanning 5 apps and 12+ regional configurations.
Introduced role-based permissions where none existed before, so an Ops Engineer physically can’t publish to a market they don’t own, plus an impact preview and per-market sync status that ended the “scared calls” to backend before going live.
CMS Design System
An internal design system rebuilt for scale, unifying scattered UI patterns into one governed library.
40+ components replacing 5+ conflicting implementations; onboarding time cut from weeks to days.
Pulse
The ops tool that keeps live streams running smoothly, redesigned for clarity under pressure.
Consolidated three separate views into a single dashboard, with a new color-and-icon system flagging errors and warnings that operators previously had no way to distinguish at a glance.
Xtadium
Live sports. Full immersion. Courtside from your couch, designed for VR from the ground up.
Launched as the flagship VR sports app on Meta Quest, with thousands of daily viewers browsing a home experience spanning the NBA, NASCAR, and PSG — discovery designed to feel as electric as the games themselves.
FOX Sports XR
Live sports, reimagined for spatial computing, design direction for the flagship Android XR sports experience.
Defined the spatial UX framework for Android XR’s Home Space and Full Space, a genuinely new paradigm with no precedent, unlike Meta Quest, using extended panels that let fans go deeper into live stats and event timelines without leaving the stream.